LitterLotto’s the behavioural app that incentivises users to bin litter and recycling, using instant wins and jackpots.

The free app had over 6 million pieces of litter binned through it in its first year and continues to attract users of all demographics.

The multi-award winning app is expanding to offer to incentivise all forms of recycling.

Currently LitterLotto works with major brands, councils, municipalities and NGOs, and has users all over the world.